Acme Made was founded in 2002. Based in San Francisco, the company creates well-designed, lifestyle brand products that protect iPhones, iPads, laptops and cameras. Their products are sold in more than 35 countries and all at Apple retails. Over the years, Acme Made products have shown

strong, steady growth, but their communications lagged well behind, hindering the brand from moving forward in product design. Our first task was to reposition the Brand, set the image direction and create a design language for Acme Made.